TALK
Cross Talk 6 <TRUSTBANK, Inc.> Improving the search experience through customer understanding and proposal skills
TRUSTBANK operates "Furusato Choice," a portal site that allows users to freely choose where to pay their taxes according to the amount of donation and the thank-you gifts they want. In order to make the site easier for users with various backgrounds and thoughts, they worked with pluszero to improve the search algorithm. We talked to them about the reasons for the collaboration and episodes during the development.